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GROWERFLOWERS.COM PHOTO BLOOMS TM LINE A RESOUNDING SUCCESS
e-Commerce Flower Company rolls out Unique Personalization Service with Farm Fresh Floral Deliveries

/High Tech - Internet News Articles/ - DETROIT, MI, October 26, 2006 - GrowerFlowers.com, a leading online floral and gift supplier for businesses and consumers, today announced that it has achieved a marketable success with their newly released Photo Blooms TM Line. Photo Blooms TM, a unique GrowerFlowers service, allows a customer to upload a photo at GrowerFlowers.com, with a personalized print greeting card produced and shipped with flowers.

"This was a natural for us. Being in the flower industry for over 50 years, we understand and firmly believe that we are in the business of helping our customers send a sentiment." said Mark Thiessen, President and CEO of GrowerFlowers.com. "With one third of our current customers taking advantage of this new service, obviously they feel the same way."

Technological advances by the company have allowed for this new level of value adding in the highly competitive floral industry. According to Forrester Research, online floral sales are expected to reach $1.75 billion by 2008. During recent peak floral shipment periods, the Wholesale Florist and Floral Supplier Association sites healthy year-on-year floral sales growth, including a 25% increase in online flower purchases for 2006 Valentine's Day shipping period and a 16% increase this Mother's Day over the prior year.

"The heart of this business is providing an expression of sentiment that the recipient won't forget," Thiessen explained. "This product allows for visual expression not previously available to the floral marketplace therefore significantly increasing the value of flowers as a commodity."

While peak seasons of Christmas, Valentine's Day and Mother's Day are expected to deliver the highest volumes for this new to the industry product, much demand is currently in place for the Birthday, Anniversary and New Baby occasions as well.

"Really, there is no better way to enhance sentiments, than by including a personalized photo with your flowers." states Thiessen when asked to comment on the overwhelming response. "There is also great potential for this product in the corporate gift giving sector. The potential in the industry is truly unlimited."

Press Release Contact Information:

Lorrie Mensch
GrowerFlowers.com
COO
400 Talbot Road E
Leamington, ON
Canada N8H 3V6
Voice: 5193224657
Fax: 5193262089
Website: Visit Our Website

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